About Julia Sternberg
Julia Sternberg is a Miami-based finance and operations practitioner whose supplied career record spans automotive retail, fraud-risk work and corporate governance. Her experience connects the dealership floor with the documents, lender relationships and internal controls behind each transaction. This profile draws on biographical information provided to Motenza Editorial. Employment details, awards and performance figures in that record are attributed career information, rather than independently audited results.
From 2021 to 2025, Sternberg served as general manager of Royal Motors, a luxury and exotic car dealership. Her record describes responsibility for sales operations, inventory strategy and lender relationships, alongside leadership of a 15-person team. It reports that annual sales rose from $2 million to $4 million in one year. That result is a sales measure: it should not be read as a statement about profit, cash flow or return on invested capital. The distinction matters in a business where inventory can absorb cash well before a customer takes delivery.
A central part of that work was managing aged vehicles and the inventory capital attached to them. The career information describes selling older inventory before further depreciation eroded margins and releasing capital for vehicles expected to turn faster. It also records recognition from NextGear Capital for inventory financing management. For readers evaluating dealership operations, those responsibilities bring together merchandising decisions, interest costs, documentation and the timing of repayment. A lender relationship supports the process, but it cannot replace disciplined inventory decisions.
The Royal Motors record also describes strengthened identity and application verification that prevented approximately $1 million in potential fraud losses. Potential loss prevention is different from cash recovered or an audited financial saving. The underlying work involved forged identification and fraudulent applications, with additional due diligence intended to reduce funding delays and chargeback risk. The profile does not disclose customer records, investigative techniques or an approval-rate percentage. Its practical relevance is the connection between verification, consistent deal files and the quality of a transaction that reaches a lender.
Earlier, as client relations manager at Fort Lauderdale Collection from 2019 to 2021, Sternberg worked with high-net-worth and VIP customers at a Lotus dealership. The supplied record describes concierge service, aftercare and coordination between sales, finance and insurance, servicing, reconditioning and transportation. That role placed customer expectations alongside operational follow-through: a promised delivery depends on the readiness of the vehicle, the completeness of a deal jacket and communication between the people responsible for the handover.
From 2016 to 2019, Sternberg worked as a finance risk manager at White Associates in Austin, Texas. Her stated responsibilities included reviewing financial records and high-risk contracts, checking income, assets and business information, and preparing financial evidence with attorneys for fraud-related litigation. The record identifies experience with LexisNexis and IDI CORE. These are career details supplied for this profile; they are not a claim that Motenza has reviewed confidential case files or independently verified individual investigations.
Since 2025, Sternberg has held the title of senior manager at Fiesda Corporation, reporting to its CEO. Her supplied responsibilities cover governance, ESG initiatives, cross-functional hiring, KPI workflows and leadership analytics. They also include SOC 2 readiness using Drata: organizing evidence, controls, policies and monitoring. Readiness work should be distinguished from an issued SOC 2 examination report. This profile makes no claim that Fiesda has completed an audit, holds a certification or has achieved a particular assurance outcome.
Sternberg completed a Bachelor of Science in Business Management at Keiser University in Fort Lauderdale in 2025. Her supplied education record lists a 4.0 GPA, the Dean’s List and Cum Laude. She is pursuing an MBA at the University of Miami, with a stated study period from May 2026 to December 2027. The MBA is in progress and is not presented as an earned degree. Her language record lists fluent English and Russian and advanced Romanian. Across these roles, her areas of expertise include dealership operations, inventory financing, F&I processes, fraud-risk controls and corporate readiness programs.
Professional relationships & disclosure
Julia Sternberg previously served as general manager of Royal Motors, an independently operated business listed within the Motenza network on Motenza Capital’s About page. This past operating connection is disclosed here; the profile does not establish a financing-client relationship or an endorsement of a product.
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Areas of expertise
Experience described in this profile can inform questions about operations and controls. It does not replace advice about a specific transaction, legal obligation or financing decision.
Career & responsibilities
Senior Manager
Fiesda Corporation
Supplied responsibilities include governance, ESG initiatives, SOC 2 readiness through Drata, hiring coordination and KPI workflows, reporting to the CEO.
General Manager
Royal Motors
Luxury and exotic dealership operations, inventory strategy, lender relationships and leadership of a 15-person team. The supplied record reports annual sales increasing from $2 million to $4 million in one year.
Client Relations Manager
Fort Lauderdale Collection
VIP client relationships at a Lotus dealership, concierge aftercare and coordination across sales, F&I, service, reconditioning and transportation.
Finance Risk Manager
White Associates
Financial due diligence, identity and income verification, and preparation of evidence with attorneys for fraud-related litigation in Austin, Texas.
Education & credentials
Master of Business Administration
University of Miami
In progress; December 2027 is the stated expected completion, not an earned qualification.
B.S. in Business Management
Keiser University
Fort Lauderdale. Supplied education record: GPA 4.0, Dean’s List, Cum Laude.
Professional record
- Florida insurance licenses 2-15 and 2-20, as listed in the supplied career record; current license status has not been independently verified.
- Recognition for inventory financing management from NextGear Capital, as reported in the supplied career record.
- NIADA membership in good standing, as reported in the supplied career record.
- F&I process certification; the supplied record does not identify an issuer or date.
- Advanced working experience with Dealertrack and DealerCenter.
Languages
- English — fluent
- Russian — fluent
- Romanian — advanced
In the journal
Business Experts
Julia Sternberg: Business Funding & Growth
An editorial profile of Julia Sternberg on business funding, cash-flow discipline, inventory management and corporate governance.
Questions about this profile
Who is Julia Sternberg?
Julia Sternberg is a Miami-based finance and operations practitioner. Her supplied biography describes experience in automotive retail management, fraud-risk work and corporate governance, including a current senior manager role at Fiesda Corporation.
What are her areas of expertise?
Her stated experience covers inventory financing, dealership inventory management, finance and insurance processes, fraud-risk controls, corporate governance and SOC 2 readiness. Career figures and credentials are attributed to the information supplied for this profile.
Has Julia Sternberg completed her MBA?
No. Her supplied education record lists an MBA at the University of Miami in progress, with a study period from May 2026 to December 2027. Her B.S. in Business Management at Keiser University was completed in 2025.
Can journalists request a comment?
Use the request form on this page and describe the topic, publication and deadline. Motenza Editorial reviews the enquiry and coordinates participation. Submission does not guarantee availability or a response.
Is Julia Sternberg affiliated with Motenza Capital?
Julia Sternberg previously served as general manager of Royal Motors, an independently operated business listed within the Motenza network on Motenza Capital’s About page. This past operating connection is disclosed here; the profile does not establish a financing-client relationship or an endorsement of a product.
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